THE RETAIL HUB

Is digital signage the future of retail? That depends on how you use it and whether the install is executed the right way. Learn about the right and wrong ways to incorporate digital displays into your retail design.

Who is Proxy Retail Group, you ask? We're a team assembled by and drawn to a vision of conscientious quality in retail POP display installation, store fixture installation, national fixture rollouts, and project management. Led by decades of…

Rolling out a retail installation across hundreds of locations sounds simple...until it isn’t. Here are five reasons retail installations fall apart at scale, and how we keep nationwide rollouts running smoothly.

Part 1 in our three-part series, “Beyond the Build: The Proxy Effect on Retail Installations,” dives into the crucial realities of project planning for retail installations. Without a strategic plan, you're simply casting wishes into the wind.

Ariana DeSimone navigated a tough career as a woman in the male-dominated construction and installation industry. When she began collaborating with Proxy Retail and realized it was a woman-owned business, she finally felt a sense of belonging.

Is “phygital retail” another trend-setting term we need to rally our marketing around? Or is it an ideal hybrid that becomes part of our retail lexicon when describing a new breed of customer experiences?

Award-winning, show-stopping graphics have the power to elevate brands, enhance retail spaces, and make a lasting impact at events. But a single incorrect installation? That’s all it takes to turn a powerful visual into a costly problem.

There’s more to an end cap display besides location, location, location. End cap displays need to get noticed by leveraging thoughtful design, and they have to be installed with visual appeal, durability, and rapid restocks in mind.